Senior PPC Campaign Manager
Location: Plumstead, Cape Town
About the Role:
We are looking for an individual with significant experience running and optimising search PPC and display campaigns. Specialise in running search engine marketing campaigns, informative web analytics implementations/analysis and data driven conversion optimisation.
Two to three+ years' experience in running medium to large scale search and display PPC campaigns
Account Management experience - must be good with clients
Up-to-date with international best practices and knowledge on search marketing industry
Proficient with Excel
Structured and customer-oriented working style
Strong research and reporting skills
Excellent English verbal and written communication skills
Ability to work on multiple accounts and campaigns
Ability to work well under pressure
Passionate about PPC and internet marketing in its entirety
Facebook PPC campaign management
DoubleClick or any other RTB platform
Set up, manage and optimise PPC campaigns for the client portfolio, including search, display and YouTube marketing campaigns on Adwords and Facebook platforms
Account management, directly interact with client regarding their requirement
Perform keyword research and competitor analysis
Constantly work to meet client targets and conversion rates
Optimise key components once a campaign has launched
Offering best insight to clients to grow and optimise campaigns
Feedback on banner design and campaign messaging for best results
Provide PPC audits, analysis and recommendations in coordination with elements and structure of websites and web pages
Create detailed in-depth PPC campaign performance reports
Stay up-to-date with the latest trends and changes with SEM, algorithm updates and changes to major search engines
Megan Förg Consulting is a Permanent and Contract Recruitment Consultancy providing recruitment solutions to clients and candidates both locally and internationally.
Our primary business objective is to know our clients and candidates. Networking and growing our candidate database enables us to provide top talent to the marketplace. With a solid recruitment background in various disciplines, we’re able to provide you with candidates from the IT, Finance, HR, Office Support, Digital, and Engineering/Technical industries.
Being a privately owned company, we provide a solution which is tailor-made to suit each individual client’s needs. Professionalism, honesty and efficiency are of utmost importance to us, and our goal is to build longstanding business relationships with both our clients and candidates. Our candidates are sourced, screened and referenced, and additional verification checks can be done as per client requests.